- Description
- Curriculum
- Reviews
Module 1 - Introduction to the music industry
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1OverviewText lesson
Overview of the modules under this section.
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2• Lesson 1.1: History of the Music IndustryVideo lesson
- Lesson 1.1: History of the Music Industry
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3• Lesson 1.2: Structure of the Modern Music IndustryVideo lesson
- Lesson 1.2: Structure of the Modern Music Industry
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4• Lesson 1.3: Overview of Music Genres and MarketsVideo lesson
- Lesson 1.3: Overview of Music Genres and Markets
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5• Lesson 1.4: Basic Economics of the Music IndustryVideo lesson
- Lesson 1.4: Basic Economics of the Music Industry
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6• Lesson 1.5: Introduction to Music Rights and Copyright LawVideo lesson
- Lesson 1.5: Introduction to Music Rights and Copyright Law
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7End of module one1 questions
Module 2: Artist Management
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8Overview of module twoText lesson
Module 2: Artist Management
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9• Lesson 2.1: Role and Responsibilities of an Artist ManagerVideo lesson
- Lesson 2.1: Role and Responsibilities of an Artist Manager
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10• Lesson 2.2: Artist Development and Career PlanningVideo lesson
- Lesson 2.2: Artist Development and Career Planning
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11• Lesson 2.3: Building an Artist BrandVideo lesson
- Lesson 2.3: Building an Artist Brand
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12• Lesson 2.4: Artist Contracts and AgreementsVideo lesson
- Lesson 2.4: Artist Contracts and Agreements
Module 3: Music Marketing and Promotion
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13Module 3: Music Marketing and PromotionText lesson
Overview
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14• Lesson 3.1: Principles of Music MarketingVideo lesson
- Lesson 3.1: Principles of Music Marketing
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15• Lesson 3.2: Digital Marketing for MusiciansVideo lesson
- Lesson 3.2: Digital Marketing for Musicians
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16• Lesson 3.3: Public Relations and Media in MusicVideo lesson
- Lesson 3.3: Public Relations and Media in Music
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17• Lesson 3.4: Planning and Executing Promotional CampaignsVideo lesson
- Lesson 3.4: Planning and Executing Promotional Campaigns
Module 4: Music Production and Recording
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18Module 4: Music Production and Recording - OverviewText lesson
Overview
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19• Lesson 4.1: Basics of Music ProductionVideo lesson
- Lesson 4.1: Basics of Music Production
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20• Lesson 4.2: Understanding the Recording Studio EnvironmentVideo lesson
Lesson 4.2: Understanding the Recording Studio Environment
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21• Lesson 4.3: Music Technology and SoftwareVideo lesson
- Lesson 4.3: Music Technology and Software
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22• Lesson 4.4: The Role of Producers and EngineersVideo lesson
- Lesson 4.4: The Role of Producers and Engineers
5: Music Business Ethics and Law
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235: Music Business Ethics and Law - OverviewText lesson
5: Music Business Ethics and Law
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24• Lesson 5.1: Copyright Law and Intellectual PropertyVideo lesson
- Lesson 5.1: Copyright Law and Intellectual Property
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25• Lesson 5.2: Legal Issues in the Music IndustryVideo lesson
- Lesson 5.2: Legal Issues in the Music Industry
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26• Lesson 5.3: Ethical Considerations in Music BusinessVideo lesson
- Lesson 5.3: Ethical Considerations in Music Business
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27• Lesson 5.4: Case Studies in Music Business LawVideo lesson
- Lesson 5.4: Case Studies in Music Business Law
Business Development and Strategy
Module 6: Music Publishing
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28Module 6: Music Publishing - OverviewText lesson
Module 6: Music Publishing
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29• Lesson 6.1: Fundamentals of Music PublishingVideo lesson
- Lesson 6.1: Fundamentals of Music Publishing
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30• Lesson 6.2: The Role of Performing Rights OrganizationsVideo lesson
· Lesson 6.2: The Role of Performing Rights Organizations
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31• Lesson 6.3: Synchronization and LicensingVideo lesson
· Lesson 6.3: Synchronization and Licensing
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32• Lesson 6.4: Publishing Contracts and RoyaltiesVideo lesson
· Lesson 6.4: Publishing Contracts and Royalties
Module 7: Live Music and Touring
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33Module 7: Live Music and Touring - OverviewText lesson
Module 7: Live Music and Touring
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34• Lesson 7.1: Planning and Booking ToursVideo lesson
- Lesson 7.1: Planning and Booking Tours
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35• Lesson 7.2: Tour Management and LogisticsVideo lesson
- Lesson 7.2: Tour Management and Logistics
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36• Lesson 7.3: Live Sound and ProductionVideo lesson
- Lesson 7.3: Live Sound and Production
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37• Lesson 7.4: Concert Promotion and Venue ManagementVideo lesson
- Lesson 7.4: Concert Promotion and Venue Management
Module 8: Music Distribution and Retail
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38Module 8: Music Distribution and Retail - OverviewText lesson
Module 8: Music Distribution and Retail
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39• Lesson 8.1: Physical vs. Digital DistributionVideo lesson
- Lesson 8.1: Physical vs. Digital Distribution
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40• Lesson 8.2: Streaming Services and PlatformsVideo lesson
- Lesson 8.2: Streaming Services and Platforms
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41• Lesson 8.3: Retail Economics and Chart MetricsVideo lesson
Lesson 8.3: Retail Economics and Chart Metrics
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42• Lesson 8.4: Direct-to-Fan Sales StrategiesVideo lesson
- Lesson 8.4: Direct-to-Fan Sales Strategies
Module 9: Entrepreneurship in Music Business
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43Module 9: Entrepreneurship in Music Business - OverviewText lesson
Module 9: Entrepreneurship in Music Business
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44• Lesson 9.1: Starting a Music BusinessVideo lesson
- Lesson 9.1: Starting a Music Business
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45• Lesson 9.2: Business Planning and StrategyVideo lesson
- Lesson 9.2: Business Planning and Strategy
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46• Lesson 9.3: Financing Your Music Business VentureVideo lesson
- Lesson 9.3: Financing Your Music Business Venture
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47• Lesson 9.4: Innovation and Trends in the Music IndustryVideo lesson
- Lesson 9.4: Innovation and Trends in the Music Industry
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Available in this plans:
Music Business
Course details
Lectures
46
Quizzes
1
Level
Intermediate
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Working hours
Monday | 10:30 am - 6.00 pm |
Tuesday | 10:30 am - 6.00 pm |
Wednesday | 10:30 am - 6.00 pm |
Thursday | 10:30 am - 6.00 pm |
Friday | 10:30 am - 5.00 pm |
Saturday | 11:00 am - 3:00 pm |
Sunday | Closed |